Introduction to Product Data Syndication In today’s digital commerce landscape, product data syndication has become a critical component for manufacturers to sell their products outside of their own websites. The COVID 19 pandemic didn’t create this need, but COVID did… Read More »Why Is Product Data Syndication Such a Mess? Understanding the Need for Standardization
Introduction to PIM and PXM In today’s dynamic digital commerce landscape, the management and presentation of product information have become critical to business success. This leads us to two important concepts: Product Information Management (PIM) and Product Experience Management (PXM).… Read More »Understanding the Difference Between Product Information Management and Product Experience Management
Impacts of AI on Search – and more specifically Product Catalog searches I have been using ChatGPT and Gemini (formerly Bard) at a continuously increasing rate over the last 18 months. I try to use at least one of them… Read More »Impacts of AI Search
During almost every project there comes a point where you need to cleanse your existing data to make it work with a new system. It is simply an element of how these projects work. You install or update a software… Read More »The Truths About Data Remediation
The most common use case for a Product Information Management (PIM) tool portrayed by those in the industry is all about syndicating data, whether that is to internal or external repositories. Getting data into an ecommerce platform, onto Amazon, into… Read More »The Integral Role of Product Data in the Customer Journey
In today’s dynamic e-commerce landscape, product copy plays a crucial role in driving sales and conversions. Channel managers, the bridge between brands and retailers, face the constant challenge of crafting compelling and informative product descriptions that resonate with diverse audiences… Read More »Generative AI and Product Management
The world of large language models (LLMs) is booming, and two names that often pop up are ChatGPT and Gemini. Both are impressive AI chatbots capable of generating human-quality text, but they cater to different needs and boast unique strengths.… Read More »Comparing LLMs
We have been accused in the past of hyperbole on how important data is to enterprises looking to transition to digital methodologies. Investing in data is a cultural shift that not everyone will be comfortable with, let alone buy in… Read More »Why is Data Readiness Important to AI Success?
In my time performing product taxonomy builds I’ve come across many different situations that challenged the concept that mutual exclusivity was absolute. Simply put, the level of detail and the specificity of the terminal nodes in the structure seemed like… Read More »Mutual Exclusivity and Taxonomy