Insights on Trends, Tactics, and Industry Perspective
Why Data Remediation Projects Fail Whenever someone writes an analysis of why a product data project failed, the primary reason they give is that the tool failed to deliver on expectations. Having been in the product data space for 2… Read More »Why Data Remediation Projects Fail
How Intelligent Search is Reshaping Product Discovery and the Future of PPC The landscape of online shopping is undergoing a profound transformation, driven by the rapid advancements in artificial intelligence. For many consumers, the traditional online shopping experience, characterized by… Read More »How Intelligent Search is Reshaping Product Discovery
The difference between causation and correlation is often misunderstood when applied to product returns. Did the bad product data cause the return, or did bad product data correlate to increased product returns? In a rudimentary sense, all causations involve correlation,… Read More »Product Data and Returns: Causation or Correlation?
During almost every project there comes a point where you need to cleanse your existing data to make it work with a new system. It is simply an element of how these projects work. You install or update a software… Read More »The Truths About Data Remediation
The most common use case for a Product Information Management (PIM) tool portrayed by those in the industry is all about syndicating data, whether that is to internal or external repositories. Getting data into an ecommerce platform, onto Amazon, into… Read More »The Integral Role of Product Data in the Customer Journey
The world of large language models (LLMs) is booming, and two names that often pop up are ChatGPT and Gemini. Both are impressive AI chatbots capable of generating human-quality text, but they cater to different needs and boast unique strengths.… Read More »Comparing LLMs
We have been accused in the past of hyperbole on how important data is to enterprises looking to transition to digital methodologies. Investing in data is a cultural shift that not everyone will be comfortable with, let alone buy in… Read More »Why is Data Readiness Important to AI Success?